🇨🇳 Chinese characters in URLs 🇨🇳
TL;DR: You should use the pinyin transcription or just English for Chinese URLs. Avoid using Chinese characters. In the last post I wrote about what the Chinese language is and how to use it on our website. The conclusion was: you should use Mandarin as the standardized and simplified Chinese. Mandarin is recommended to use […]
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- 🇨🇳 Chinese characters in URLs 🇨🇳
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SEA / PPC
Content localization using the Chinese market as an example
To be successful internationally, your content must be adapted to the local target group. In this article by Nils Horstmann from eviom, you will learn why content localization is so important and what you need to keep in mind, using the Chinese market as an example. The focus and goal of content marketing is to […]
Ecommerce
Baidu Doodle and SERP for the Winter Olympics in Beijing
Today, 4th of February 2022 the Winter Olympics in Beijing are started and Baidu honours this event with a special Doodle showing a slalom skiing athlete shooting through “Bai” and “百度”. In the right bottom corner there is a small play button, which doesn’t have special function but on click leads to the SERP for […]
China Tech
China’s scientists build 10 million times faster quantum computer
So far, Google’s Sycamore computing system has been the fastest programmable quantum computer invented by humans. According to Google, its processor can complete a task that would take an ordinary computer 10,000 years in just 200 seconds. That was in 2019. Today is 2021, and China has just unveiled two quantum computers of its own. […]